{
  "_readme": "Published ELC partnership catalog. Prices in EUR, VAT excluded, per year unless the item says otherwise. Build a package at https://www.engineeringleaders.io/partner/membership/. Internal pricing notes and directly-sold items are omitted.",
  "generatedAt": "2026-10-08",
  "source": "https://www.engineeringleaders.io/partner/membership/",
  "currency": "EUR",
  "vat": "excluded",
  "caps": {
    "partners_per_year": 10,
    "nebula_slots_per_year": 8
  },
  "per_seat": {
    "starter": {
      "unit": "seat_per_year",
      "minimum_seats": 3,
      "bands": [
        {
          "from": 3,
          "to": 5,
          "price": 900
        },
        {
          "from": 6,
          "to": 10,
          "price": 820
        },
        {
          "from": 11,
          "to": 25,
          "price": 740
        },
        {
          "from": 26,
          "to": null,
          "price": 650
        }
      ]
    },
    "_note": "Presets listed here carry a per-seat rate, not a flat annual fee. Their preset `price` is the minimum-seat entry total. Quote seats x the band rate for the seat count, never the preset price alone."
  },
  "discounts": {
    "ai_channel": {
      "pct": 0,
      "channels": [
        "chat",
        "mcp",
        "webmcp"
      ],
      "applies_to": "basket_total",
      "excluded_presets": [
        "pilot-meetup",
        "signature-meetup",
        "launch-audit",
        "community-launch",
        "launch-run"
      ],
      "expires": "2026-12-31"
    },
    "_note": "ai_channel is 0% since 2026-10-05: there is no discount for building a membership with AI. The Partnership Builder MCP server (https://www.engineeringleaders.io/mcp/partnership) and the site AI chat are an option at list price, the same prices as the web configurator. Pilot Meetup keeps its 100% credit within 90 days."
  },
  "presets": [
    {
      "id": "free",
      "name": "Free",
      "row": "free",
      "question_band": "I want to start at zero",
      "price": 0,
      "cta_label": "Join free",
      "cta_url": "https://www.engineeringleaders.io/partner/membership/free/",
      "items": [
        "free-meetups",
        "free-newsletter",
        "free-slack",
        "free-knowledge",
        "free-talks",
        "free-team-feed"
      ]
    },
    {
      "id": "starter",
      "row": "start",
      "name": "Starter",
      "question_band": "Give a group of leaders a circle and a seat",
      "price": 2700,
      "interest": "talent",
      "items": [
        "starter-circle-seats",
        "starter-meetup-seats",
        "starter-edu-access"
      ]
    },
    {
      "id": "leadership-pilot",
      "row": "start",
      "name": "Leadership Pilot",
      "question_band": "Low: grow three managers first",
      "price": 2500,
      "interest": "talent",
      "items": [
        "leadership-pilot"
      ]
    },
    {
      "id": "pilot-meetup",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "row": "start",
      "name": "Pilot Meetup",
      "question_band": "Low: try one real activation",
      "price": 4000,
      "items": [
        "hosted-meetup"
      ]
    },
    {
      "id": "signature-meetup",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "row": "start",
      "name": "Signature Meetup",
      "question_band": "Low: one night, run by ELC end to end",
      "price": 8900,
      "interest": "hiring"
    },
    {
      "id": "launch-audit",
      "row": "launch",
      "name": "Launch Audit",
      "question_band": "Low: find out if your city is ready",
      "price": 3900,
      "interest": "newsite"
    },
    {
      "id": "community-launch",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "row": "launch",
      "name": "Community Launch",
      "question_band": "Solid: a community under your name, three meetups in",
      "price": 25900,
      "interest": "newsite"
    },
    {
      "id": "launch-run",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "row": "launch",
      "name": "Launch + Run",
      "question_band": "Solid: six meetups under your name in a year",
      "price": 46900,
      "interest": "newsite"
    },
    {
      "id": "hiring",
      "row": "solid",
      "name": "Talent reach",
      "question_band": "Hire senior leaders without paying recruiters",
      "price": 12000,
      "interest": "hiring"
    },
    {
      "id": "education",
      "row": "solid",
      "name": "Education",
      "question_band": "Grow the leaders you already have",
      "price": 15000,
      "interest": "talent"
    },
    {
      "id": "vital",
      "row": "solid",
      "name": "Vital",
      "question_band": "Keep your leaders healthy and durable",
      "price": 10000,
      "interest": "talent"
    },
    {
      "id": "visibility",
      "row": "solid",
      "name": "Visibility",
      "question_band": "Make your speakers and story impossible to miss",
      "price": 14000,
      "interest": "hiring"
    },
    {
      "id": "story",
      "row": "solid",
      "name": "LinkedIn",
      "question_band": "A year of LinkedIn, video and stages, produced for you",
      "price": 25000,
      "interest": "product"
    },
    {
      "id": "product",
      "row": "solid",
      "name": "Product",
      "question_band": "Put your product in front of decision-makers",
      "price": 20000,
      "interest": "product"
    }
  ],
  "items": [
    {
      "id": "priority-seats",
      "journey": {
        "cadence": "monthly"
      },
      "name": "4 priority seats at every monthly meetup",
      "value": "Your talent gets secured seats to learn about the most relevant topics.",
      "category": "community-access",
      "interests": [
        "hiring",
        "talent",
        "product",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 1000,
          "foundation": true
        },
        "visibility": {
          "role": "standard",
          "price": 1000,
          "foundation": true
        },
        "product": {
          "role": "standard",
          "price": 2000,
          "foundation": true
        },
        "story": {
          "role": "standard",
          "price": 1000
        }
      }
    },
    {
      "id": "attendee-lists",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Attendee lists for every meetup",
      "value": "Guest list before, attendee list after: names and companies. Not an outbound list; members never opted in to vendor email.",
      "category": "community-access",
      "interests": [
        "hiring",
        "product"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 500,
          "foundation": true
        },
        "product": {
          "role": "standard",
          "price": 1500,
          "foundation": true
        }
      }
    },
    {
      "id": "learning-digest",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Monthly learning digest for your team",
      "value": "Top engineering-leader articles and events, ready for your team Slack, Notion or internal newsletter.",
      "category": "community-access",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 0
        },
        "education": {
          "role": "standard",
          "price": 0
        },
        "product": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "linkedin-posts",
      "journey": {
        "cadence": "quarterly",
        "spacing_months": 3
      },
      "name": "4 ELC LinkedIn posts about you",
      "value": "Posted from the ELC company page and shared from Marian's profile.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 250
        },
        "visibility": {
          "role": "standard",
          "price": 700
        },
        "product": {
          "role": "standard",
          "price": 1400
        }
      }
    },
    {
      "id": "partnership-video",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 1
      },
      "name": "1 short partnership video",
      "value": "Your team on camera, shared across ELC channels.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "name_by_tier": {
        "product": "1 short product video"
      },
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 250
        },
        "visibility": {
          "role": "standard",
          "price": 500
        },
        "product": {
          "role": "standard",
          "price": 1400
        }
      }
    },
    {
      "id": "listed-as-partner",
      "journey": {
        "cadence": "one-off",
        "anchor": "start"
      },
      "name": "Partner listing and badge",
      "value": "Your name next to ELC on the website, event slides and recaps. A badge for your careers page. Your CTO's photo and quote on the ELC partner page, at no extra cost.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 100,
          "foundation": true
        },
        "visibility": {
          "role": "standard",
          "price": 200
        },
        "product": {
          "role": "standard",
          "price": 600,
          "foundation": true
        },
        "story": {
          "role": "standard",
          "price": 0,
          "foundation": true
        }
      }
    },
    {
      "id": "linkedin-amplification",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Community engagement on your posts",
      "value": "CTOs and VPs from ELC like, comment and reshare. Real people, not paid reach.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 200
        },
        "visibility": {
          "role": "standard",
          "price": 500
        },
        "product": {
          "role": "standard",
          "price": 900
        },
        "story": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "newsletter-logo",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Your logo in the monthly newsletter",
      "value": "12 issues a year, in 3,000+ engineering leaders' inboxes.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 100,
          "foundation": true
        },
        "visibility": {
          "role": "standard",
          "price": 400
        },
        "product": {
          "role": "standard",
          "price": 1300,
          "foundation": true
        },
        "story": {
          "role": "standard",
          "price": 0,
          "foundation": true
        }
      }
    },
    {
      "id": "co-published-blog",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 3
      },
      "name": "1 co-published blog post",
      "value": "Your speaker's talk becomes an article on ELC and on your own site.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product"
      ],
      "name_by_tier": {
        "product": "1 co-published case study"
      },
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 800
        },
        "visibility": {
          "role": "addon",
          "price": 800
        },
        "product": {
          "role": "addon",
          "price": 800
        }
      }
    },
    {
      "id": "media-partner-network",
      "journey": {
        "cadence": "half-yearly",
        "lead_time_months": 2,
        "spacing_months": 5
      },
      "name": "Promotion by ELC media partners",
      "value": "They share your meetups, talks and news with their own audiences.",
      "category": "visibility",
      "interests": [
        "product",
        "newsite"
      ],
      "price_display": "included",
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 0
        },
        "product": {
          "role": "standard",
          "price": 0
        },
        "story": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "conference-tickets",
      "journey": {
        "cadence": "one-off",
        "anchor": "2027-04"
      },
      "name": "4 ELC Conference tickets",
      "value": "Your team joins 500+ engineering leaders in April.",
      "category": "conference-access",
      "interests": [
        "talent",
        "hiring",
        "product"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 1000,
          "foundation": true
        },
        "visibility": {
          "role": "standard",
          "price": 1000
        },
        "product": {
          "role": "standard",
          "price": 1000,
          "foundation": true
        }
      }
    },
    {
      "id": "hosted-meetup",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "journey_by_tier": {
        "visibility": {
          "cadence": "half-yearly",
          "lead_time_months": 2,
          "spacing_months": 4,
          "heavy": true
        }
      },
      "name": "1 ELC meetup with your speaker",
      "value": "100+ attendees. Your engineer tells a real story on stage, with pro video and photos. At your office, or at a venue ELC secures.",
      "category": "events-access",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "name_by_tier": {
        "visibility": "2 ELC meetups with your speakers",
        "pilot-meetup": "Turn your office into a magnet for senior engineering leaders: {elc_community.meetup_attendees} attendees, your speaker on stage",
        "signature-meetup": "Turn your office into a magnet for senior engineering leaders: {elc_community.meetup_attendees} attendees, your speaker on stage"
      },
      "tiers": {
        "pilot-meetup": {
          "role": "standard",
          "price": 4000,
          "foundation": true
        },
        "signature-meetup": {
          "role": "standard",
          "price": 4000,
          "foundation": true
        },
        "hiring": {
          "role": "standard",
          "price": 4000,
          "foundation": true
        },
        "visibility": {
          "role": "standard",
          "price": 8000,
          "foundation": true
        },
        "product": {
          "role": "standard",
          "price": 4000,
          "foundation": true
        }
      }
    },
    {
      "id": "marians-list",
      "journey": {
        "cadence": "monthly"
      },
      "name": "12 months of Marian's List",
      "value": "Direct candidate intros from Marian on request: staff engineers, architects, directors, VPs, CTOs. No recruiter fee.",
      "category": "hiring-funnel",
      "interests": [
        "hiring",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 1500,
          "foundation": true
        }
      }
    },
    {
      "id": "differentiator-session",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 1
      },
      "name": "90-minute differentiator session",
      "value": "ELC experts help you name what makes your engineering org different: 2 to 3 message pillars, amplified across channels.",
      "category": "hiring-funnel",
      "interests": [
        "hiring",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 1000
        }
      }
    },
    {
      "id": "ambassador-program",
      "journey": {
        "cadence": "one-off",
        "anchor": "start"
      },
      "name": "Ambassador program for your leaders",
      "value": "Your chosen leaders show up at meetups, podcasts, videos and conferences, telling your success stories.",
      "category": "hiring-funnel",
      "interests": [
        "hiring",
        "talent"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 1000
        }
      }
    },
    {
      "id": "job-roles-featured",
      "journey": {
        "cadence": "monthly"
      },
      "name": "2 featured roles on the ELC job board",
      "value": "On the job board and in the newsletter to 3,000+ engineering leaders, linking to your careers page.",
      "category": "hiring-funnel",
      "interests": [
        "hiring"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 500
        }
      }
    },
    {
      "id": "company-spotlight",
      "journey": {
        "cadence": "half-yearly",
        "lead_time_months": 2,
        "spacing_months": 6
      },
      "name": "2 company spotlights a year",
      "value": "A full newsletter section on your engineering culture, your team and why it is a great place to work.",
      "category": "hiring-funnel",
      "interests": [
        "hiring",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 500
        }
      }
    },
    {
      "id": "milestone-reshares",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Reshares of your news",
      "value": "Launches, talks and hiring milestones, reshared from the ELC LinkedIn page.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product"
      ],
      "tiers": {
        "hiring": {
          "role": "standard",
          "price": 100
        },
        "visibility": {
          "role": "standard",
          "price": 200
        }
      }
    },
    {
      "id": "mentoring-engagements",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 1
      },
      "name": "Senior mentors for 3 of your leaders",
      "value": "3 months each, 6 sessions of 60 minutes, matched by Marian. Any session rated below 7 of 10 is free. Retail value EUR 5,925.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "standard",
          "price": 6500,
          "foundation": true
        }
      }
    },
    {
      "id": "academy-seats",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2
      },
      "name": "3 Academy seats",
      "value": "A structured leadership curriculum for the same 3 leaders. With the mentor, a complete 3-month program each.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "standard",
          "price": 4500,
          "foundation": true
        }
      }
    },
    {
      "id": "members-slack",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Members-only Slack and knowledge base",
      "value": "A 24/7 peer network of senior leaders, plus a leadership content library.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "standard",
          "price": 200
        }
      }
    },
    {
      "id": "decision-maker-dinner",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "name": "1 private dinner with 8+ decision-makers",
      "value": "ELC curates the table: CTOs and VPs from your category. Bring your engineering lead, not your sales lead.",
      "category": "events-access",
      "interests": [
        "product"
      ],
      "tiers": {
        "product": {
          "role": "standard",
          "price": 3500,
          "foundation": true
        }
      }
    },
    {
      "id": "speaker-placements",
      "journey": {
        "cadence": "half-yearly",
        "lead_time_months": 2,
        "spacing_months": 4
      },
      "name": "2 speaker slots at ELC events",
      "value": "Your speakers on stage. We make them shine.",
      "category": "events-access",
      "interests": [
        "product",
        "hiring"
      ],
      "tiers": {
        "product": {
          "role": "standard",
          "price": 2000
        }
      }
    },
    {
      "id": "speaker-slot-extra",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2
      },
      "name": "1 more speaker at ELC events",
      "value": "Your speaker on stage. We make them shine.",
      "category": "events-access",
      "interests": [
        "hiring",
        "talent"
      ],
      "tiers": {
        "visibility": {
          "role": "standard",
          "price": 1000,
          "foundation": true
        }
      }
    },
    {
      "id": "priority-event-access",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Priority access to ELC events",
      "value": "First seat at meetups, curated dinners, roundtables and partner-only sessions, before public RSVP opens.",
      "category": "community-access",
      "interests": [
        "product"
      ],
      "tiers": {
        "product": {
          "role": "standard",
          "price": 400,
          "foundation": true
        }
      }
    },
    {
      "id": "recruiting-sprint",
      "name": "2-week recruiting sprint",
      "value": "Marian's List intensive: around 20 vetted candidate intros, aimed at closing 1 senior hire. A recruiter charges EUR 15 to 25K per senior hire.",
      "category": "addon-hiring",
      "interests": [
        "hiring",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 5000
        }
      }
    },
    {
      "id": "second-meetup",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "name": "One more meetup at your venue",
      "name_by_tier": {
        "visibility": "A third meetup at your venue"
      },
      "value": "100+ attendees, with your speaker. Producing one at this scale yourself costs EUR 5 to 8K.",
      "category": "addon-hiring",
      "interests": [
        "hiring",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 4000
        },
        "visibility": {
          "role": "addon",
          "price": 4000
        },
        "product": {
          "role": "addon",
          "price": 4000
        }
      }
    },
    {
      "id": "meetup-venue",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2
      },
      "name": "A coworking venue for 100+ people",
      "value": "When your office cannot fit the room, ELC books a coworking venue for 100+ people. We get strong discounts at several coworking spaces.",
      "category": "addon-hiring",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 2000
        },
        "visibility": {
          "role": "addon",
          "price": 2000
        },
        "product": {
          "role": "addon",
          "price": 2000
        }
      }
    },
    {
      "id": "podcast-guest",
      "name": "ELC podcast episode",
      "value": "Your speaker as guest. Published on YouTube, cut into 3 short clips for LinkedIn and featured in one Leaders' Brief issue.",
      "category": "addon-content",
      "interests": [
        "hiring",
        "product",
        "talent"
      ],
      "cap": {
        "per_partner_per_year": 1
      },
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 1600
        },
        "visibility": {
          "role": "addon",
          "price": 1600
        },
        "education": {
          "role": "addon",
          "price": 1600
        },
        "product": {
          "role": "addon",
          "price": 1600
        }
      }
    },
    {
      "id": "conference-speaker-slot",
      "journey": {
        "cadence": "one-off",
        "anchor": "2027-04"
      },
      "name": "Speaker slot at ELC Conference",
      "value": "Your CTO or VP gets a priority talk slot in April, with 500+ engineering leaders attending.",
      "category": "addon-stage",
      "interests": [
        "hiring",
        "talent"
      ],
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 3500
        },
        "education": {
          "role": "addon",
          "price": 3500
        },
        "story": {
          "role": "standard",
          "price": 3500
        }
      }
    },
    {
      "id": "speaking-coach",
      "name": "1:1 speaking coach session",
      "value": "Your speaker preps the talk with a coach before going on stage.",
      "category": "addon-stage",
      "interests": [
        "talent"
      ],
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 650
        },
        "education": {
          "role": "addon",
          "price": 650
        },
        "visibility": {
          "role": "standard",
          "price": 500
        },
        "story": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "company-page",
      "name": "Your company page on engineeringleaders.io",
      "value": "Product, jobs, photos and video on one indexed page, linking to your careers and product pages.",
      "category": "addon-content",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 2000
        },
        "education": {
          "role": "addon",
          "price": 2000
        },
        "product": {
          "role": "exclusive",
          "price": 2000
        }
      }
    },
    {
      "id": "community-survey",
      "name": "Custom community survey",
      "value": "Your questions in front of 3,300+ engineering leaders in CEE. Results plus a short readout.",
      "category": "addon-research",
      "interests": [
        "product",
        "hiring",
        "newsite"
      ],
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 4000
        },
        "visibility": {
          "role": "addon",
          "price": 4000
        },
        "education": {
          "role": "addon",
          "price": 4000
        },
        "product": {
          "role": "exclusive",
          "price": 4000
        }
      }
    },
    {
      "id": "research-report",
      "name": "Co-branded research report",
      "value": "For example State of CEE Product and Engineering Leadership: a survey across 3,300+ leaders plus named interviews, shared across all ELC channels.",
      "category": "addon-research",
      "interests": [
        "product",
        "hiring",
        "newsite"
      ],
      "cap": {
        "total_per_year": 2
      },
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 20000
        },
        "product": {
          "role": "addon",
          "price": 20000
        }
      }
    },
    {
      "id": "extra-mentoring",
      "name": "A mentor for 1 more leader",
      "value": "6 sessions over 3 months, matched by Marian. EUR 292 a session instead of the EUR 395 retail.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "addon",
          "price": 1752
        }
      }
    },
    {
      "id": "adhoc-mentoring-rate",
      "name": "Partner mentoring rate for 12 months",
      "value": "EUR 292 a session instead of EUR 395, with no package commitment.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "education": {
          "role": "addon",
          "price": 0
        }
      }
    },
    {
      "id": "extra-academy-seat",
      "name": "1 more Academy seat",
      "value": "The same leadership curriculum for one more leader you nominate.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "addon",
          "price": 2000
        }
      }
    },
    {
      "id": "private-cohort",
      "name": "Private leadership cohort, 5 seats",
      "value": "A program built around your scaling challenge. Bespoke external programs start at EUR 15 to 30K.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "addon",
          "price": 8000
        }
      }
    },
    {
      "id": "ai-bootcamp-seat",
      "name": "1 AI bootcamp seat",
      "value": "A bootcamp for engineering leaders adopting AI in their orgs.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "addon",
          "price": 3000
        }
      }
    },
    {
      "id": "vpe-matchmaking-dinner",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "name": "1 curated peer dinner",
      "value": "5 to 8 peer leaders from non-competing scaleups around one table.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "addon",
          "price": 4000
        }
      }
    },
    {
      "id": "category-exclusivity",
      "name": "Category exclusivity for 12 months",
      "value": "ELC takes no competitor from your category for the term. One company per category.",
      "category": "addon-exclusivity",
      "interests": [
        "product"
      ],
      "cap": {
        "per_category_per_year": 1,
        "categories": 8
      },
      "tiers": {
        "product": {
          "role": "exclusive",
          "price": 12000
        },
        "visibility": {
          "role": "exclusive",
          "price": 12000
        },
        "story": {
          "role": "exclusive",
          "price": 12000
        }
      }
    },
    {
      "id": "joint-content-series",
      "name": "Joint content series",
      "value": "A deep-dive, panel or short series made with the community and shared with the full network. It stays online as a reference.",
      "category": "addon-content",
      "interests": [
        "product"
      ],
      "tiers": {
        "product": {
          "role": "exclusive",
          "price": 3000
        }
      }
    },
    {
      "id": "prime-conference-stage",
      "name": "Main-stage priority at ELC Conference",
      "value": "We help you pick the right topic, assign you a public speaking coach and make you shine in front of 500+ people, with photos and a public video on YouTube. Your talk still passes the same bar as every ELC speaker.",
      "category": "addon-stage",
      "journey": {
        "cadence": "one-off",
        "anchor": "2027-04"
      },
      "interests": [
        "product",
        "hiring",
        "talent"
      ],
      "tiers": {
        "hiring": {
          "role": "addon",
          "price": 6500
        },
        "education": {
          "role": "addon",
          "price": 6500
        },
        "visibility": {
          "role": "addon",
          "price": 6500
        },
        "story": {
          "role": "addon",
          "price": 6500
        },
        "product": {
          "role": "exclusive",
          "price": 6500
        }
      }
    },
    {
      "id": "extra-conference-tickets",
      "name": "4 more conference tickets",
      "value": "8 in total, so your full GTM and product team can come.",
      "category": "conference-access",
      "interests": [
        "product",
        "talent"
      ],
      "tiers": {
        "product": {
          "role": "exclusive",
          "price": 1000
        }
      }
    },
    {
      "id": "conf-partner",
      "name": "Conference Partner partnership",
      "value": "The first to sign is the main partner of the day. A workshop or mentor slot for your leader, 14 tickets, 10 mentoring sessions with Marian, an ELC meetup for 100+ leaders in your office in February 2027, 3 months of social posts and videos, a podcast episode, booth in the Experience Zone, listed on the website and partner boards.",
      "category": "conference-tier",
      "interests": [
        "hiring",
        "talent",
        "product"
      ],
      "scope": "conference",
      "cap": {
        "per_conference": 2
      },
      "tiers": {
        "conference": {
          "role": "standard",
          "price": 38000
        }
      }
    },
    {
      "id": "conf-luminary",
      "name": "Conference Luminary partnership",
      "value": "For visibility among engineering leaders. 10 tickets, booth in the Experience Zone, dedicated newsletter to 2,900+ subscribers, 2 seats at the speakers' dinner, listed on the website and partner boards.",
      "category": "conference-tier",
      "interests": [
        "product",
        "hiring"
      ],
      "scope": "conference",
      "cap": {
        "per_conference": 3
      },
      "tiers": {
        "conference": {
          "role": "standard",
          "price": 20000
        }
      }
    },
    {
      "id": "conf-navigator",
      "name": "Conference Navigator partnership",
      "value": "For hiring and employer brand. 5 tickets, booth in the Experience Zone, 1 month on the ELC Jobs platform, 1 seat at the speakers' dinner, listed on the website and partner boards.",
      "category": "conference-tier",
      "interests": [
        "hiring",
        "product"
      ],
      "scope": "conference",
      "cap": {
        "per_conference": 6
      },
      "tiers": {
        "conference": {
          "role": "standard",
          "price": 12000
        }
      }
    },
    {
      "id": "conf-pioneer",
      "name": "Conference Pioneer partnership",
      "value": "For startups meeting early adopters. 2 tickets, partner spotlight in the newsletter, listed on the website and partner boards.",
      "category": "conference-tier",
      "interests": [
        "product"
      ],
      "scope": "conference",
      "tiers": {
        "conference": {
          "role": "standard",
          "price": 5000
        }
      }
    },
    {
      "id": "conf-speakers-dinner",
      "name": "Speakers' dinner",
      "value": "Host the evening with the speakers and partners: your welcome word at the dinner, your name on the invitation and in the programme.",
      "category": "conference-addon",
      "interests": [
        "product",
        "hiring"
      ],
      "scope": "conference",
      "cap": {
        "per_conference": 1
      },
      "tiers": {
        "conference": {
          "role": "addon",
          "price": 5000
        }
      }
    },
    {
      "id": "conf-afterparty",
      "name": "Afterparty",
      "value": "Your name on the party after the last talk: your welcome word at the party, your name in the programme and on site.",
      "category": "conference-addon",
      "interests": [
        "hiring",
        "product"
      ],
      "scope": "conference",
      "cap": {
        "per_conference": 1
      },
      "tiers": {
        "conference": {
          "role": "addon",
          "price": 6000
        }
      }
    },
    {
      "id": "conf-roundtable",
      "name": "Leadership roundtable",
      "value": "A closed table of engineering leaders on your topic. We invite the leaders and host the table; a room and a listing in the programme.",
      "category": "conference-addon",
      "interests": [
        "product",
        "talent"
      ],
      "scope": "conference",
      "cap": {
        "per_conference": 1
      },
      "tiers": {
        "conference": {
          "role": "addon",
          "price": 6000
        }
      }
    },
    {
      "id": "conf-partner-workshop",
      "name": "Partner workshop",
      "value": "Your workshop, labelled as a partner session, off the main stage. Room and AV, promotion on the web and in the programme, registration, and the contacts of attendees who opt in.",
      "category": "conference-addon",
      "interests": [
        "product",
        "talent"
      ],
      "scope": "conference",
      "cap": {
        "per_conference": 1
      },
      "tiers": {
        "conference": {
          "role": "addon",
          "price": 4000
        }
      }
    },
    {
      "id": "job-standard",
      "name": "Job board Standard listing, 30 days",
      "value": "job.engineeringleaders.io listing plus 1 newsletter mention and 1 LinkedIn post.",
      "category": "job-board",
      "interests": [
        "hiring"
      ],
      "scope": "reference",
      "tiers": {
        "standalone": {
          "role": "standard",
          "price": 500
        }
      }
    },
    {
      "id": "job-premium",
      "name": "Job board Premium listing, 30 days",
      "value": "Standard plus top placement, 2 LinkedIn posts and a Marian's List intensive with 10 vetted intros.",
      "category": "job-board",
      "interests": [
        "hiring"
      ],
      "scope": "reference",
      "tiers": {
        "standalone": {
          "role": "standard",
          "price": 900
        }
      }
    },
    {
      "id": "cand-online-panel",
      "name": "Sponsored online panel with lead capture",
      "value": "60 to 90 minute online panel. You supply one panelist, registrant list goes to you. ELC has no virtual sponsor product today.",
      "category": "addon-content",
      "interests": [
        "product",
        "hiring"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 4000
        }
      }
    },
    {
      "id": "cand-social-moment",
      "name": "Named social-moment slot: after-party, coffee or drinks partner",
      "value": "Distinct named sponsorship of a social moment at a meetup or the conference. Sub-EUR 3K entry rung.",
      "category": "addon-events",
      "interests": [
        "hiring",
        "product"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 2500
        }
      }
    },
    {
      "id": "cand-circle-seat",
      "name": "Partner seat in closed peer circles for a year",
      "value": "One seat in every closed-door roundtable or circle, or topic-relevant ones only. ELC runs these but does not sell access.",
      "category": "addon-events",
      "interests": [
        "product",
        "talent"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 3000
        }
      }
    },
    {
      "id": "cand-topic-table",
      "name": "Topic table at a senior leadership lunch",
      "value": "You host a themed table at a recurring senior lunch, guests rotate. Recurring, high intimacy.",
      "category": "addon-events",
      "interests": [
        "product"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 2500
        }
      }
    },
    {
      "id": "cand-member-deals",
      "name": "Member deals channel placement",
      "value": "Exclusive partner offer or discount published to the member base through an owned deals surface.",
      "category": "addon-content",
      "interests": [
        "product"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 1500
        }
      }
    },
    {
      "id": "cand-sponsored-slack-channel",
      "name": "Sponsored topic channel in the members Slack",
      "value": "Branded topic channel moderated by ELC.",
      "category": "addon-content",
      "interests": [
        "product"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 3000
        }
      }
    },
    {
      "id": "cand-podcast-season",
      "name": "Podcast season sponsorship",
      "value": "Integrated 4+ month season partnership, host-read, max 2 to 4 partners per season. Distinct from the EUR 1,600 guest spot.",
      "category": "addon-content",
      "interests": [
        "product",
        "hiring"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 9000
        }
      }
    },
    {
      "id": "cand-eb-content-studio",
      "name": "Employer-brand content studio, priced per format",
      "value": "Named formats: A Day in the Life, office Open House, Side by Side leader interview, engineering-culture photo shoot.",
      "category": "addon-content",
      "interests": [
        "hiring",
        "newsite"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 4500
        }
      }
    },
    {
      "id": "cand-teams-membership",
      "name": "Partnership for Teams: multi-seat community and Academy access",
      "value": "N community, Academy or MentoringHub seats for your whole engineering leadership org. Volume-tiered per seat.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 1200
        }
      }
    },
    {
      "id": "cand-sponsored-cohort",
      "name": "Sponsored Academy or bootcamp cohort",
      "value": "Sponsor an entire cohort with naming rights rather than buying seats.",
      "category": "addon-development",
      "interests": [
        "talent",
        "hiring"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 12000
        }
      }
    },
    {
      "id": "cand-workplaces-ranking",
      "name": "Annual Top Engineering Workplaces in CEE ranking, title sponsor",
      "value": "Partner-funded authority ranking, the year's biggest owned-media moment, category-exclusive recurring sponsorship.",
      "category": "addon-research",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "candidate": true,
      "cap": {
        "per_year": 1
      },
      "tiers": {
        "any": {
          "role": "addon",
          "price": 15000
        }
      }
    },
    {
      "id": "cand-topic-track",
      "name": "Topic-track ownership for 12 months",
      "value": "Own a content theme, for example Observability, across meetups, blog and newsletter. Distinct from category exclusivity: owns the theme, does not lock out competitors.",
      "category": "addon-content",
      "interests": [
        "product"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 8000
        }
      }
    },
    {
      "id": "cand-standalone-dinner",
      "name": "Sponsor one curated decision-maker dinner",
      "value": "One private dinner, 10 to 15 decision-makers curated by ELC around your topic. Standalone purchase, no tier required.",
      "category": "addon-events",
      "interests": [
        "product",
        "newsite"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 4000
        }
      }
    },
    {
      "id": "free-meetups",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Seats at 12 monthly meetups",
      "value": "120+ registrations per meetup, 12 times a year, monthly in Prague plus Brno, Bratislava and Kraków editions. Your managers can walk in this month.",
      "category": "community-access",
      "interests": [
        "talent",
        "hiring",
        "product",
        "newsite"
      ],
      "price_display": "included",
      "tiers": {
        "free": {
          "role": "standard",
          "price": 0,
          "foundation": true
        }
      }
    },
    {
      "id": "free-newsletter",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Leaders' Brief newsletter",
      "value": "Once a month: one framework you can run on Monday, plus the best writing and talks from the field. 3,000+ subscribers, 1,500+ open every issue.",
      "category": "visibility",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "free": {
          "role": "standard",
          "price": 0,
          "foundation": true
        }
      }
    },
    {
      "id": "free-slack",
      "journey": {
        "cadence": "monthly"
      },
      "name": "ELC community Slack",
      "value": "Ask the room before you decide. 3,300+ leaders on the other end, answers usually land in hours.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "free": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "free-knowledge",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Knowledge base and AI Toolkit",
      "value": "Frameworks, recorded talks and study paths, plus the free AI Toolkit, open to your whole team.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "free": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "free-talks",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Talks from every meetup on YouTube",
      "value": "Missed the room? The talk goes up on YouTube, so the meetups your team could not make are still theirs.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "free": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "free-team-feed",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Learning feed for your team channel",
      "value": "Drop the feed into your team Slack, MS Teams or Notion and the learning channel fills itself. You build nothing.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "free": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "orbit-circle-seats",
      "journey": {
        "cadence": "monthly"
      },
      "name": "3 peer circle seats for a year",
      "value": "Three of your managers each join a facilitated circle. Five circles run today, meeting every two weeks.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "standard",
          "price": 1250
        }
      }
    },
    {
      "id": "orbit-conference-seats",
      "journey": {
        "cadence": "one-off",
        "anchor": "2027-04"
      },
      "name": "3 priority conference seats",
      "value": "Three seats at the annual ELC Conference, reserved before public release. 400+ leaders, speakers from Netflix and Stripe.",
      "category": "conference-access",
      "interests": [
        "talent",
        "hiring"
      ],
      "tiers": {
        "education": {
          "role": "standard",
          "price": 750,
          "foundation": true
        }
      }
    },
    {
      "id": "leadership-pilot",
      "name": "Leadership Pilot: three managers, one quarter",
      "value": "Three of your managers each get a seat in an existing peer circle for a quarter plus two 1:1 mentoring sessions. One invoice, 90 days, and you see who grows before committing to more.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "leadership-pilot": {
          "role": "standard",
          "price": 2500
        }
      }
    },
    {
      "id": "cand-bundle-ladder",
      "name": "Published multi-event and multi-year ladder",
      "value": "A public discount schedule that prices commitment: better rate for community plus conference signed together, better rate for multi-year, never retroactive, never on year one alone.",
      "category": "tier-proposal",
      "interests": [
        "hiring",
        "product",
        "talent"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "standard",
          "price": 0
        }
      },
      "price_display": "included"
    },
    {
      "id": "cand-performance-floors",
      "name": "Published performance floors on select items",
      "value": "Guaranteed numbers on items where delivery risk is near zero, for example a newsletter feature floor backed by 3,000+ subscribers, 1,500+ of them opening every issue.",
      "category": "tier-proposal",
      "interests": [
        "hiring",
        "product"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "standard",
          "price": 0
        }
      },
      "price_display": "included"
    },
    {
      "id": "cand-partner-report",
      "name": "Quarterly partner report, one page",
      "value": "Attendance at your sponsored events, job-listing views, newsletter opens on your features, intros made. Sent quarterly without asking.",
      "category": "addon-content",
      "interests": [
        "hiring",
        "product",
        "talent"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "standard",
          "price": 0
        }
      },
      "price_display": "included"
    },
    {
      "id": "cand-talk-afterlife",
      "name": "Talk afterlife package",
      "value": "Your speaker's recorded talk gets a dedicated page on engineeringleaders.io, YouTube distribution, a newsletter feature and LinkedIn amplification. The talk already happened, the reach is the product.",
      "category": "addon-content",
      "interests": [
        "product",
        "hiring"
      ],
      "candidate": true,
      "tiers": {
        "any": {
          "role": "addon",
          "price": 2000
        }
      }
    },
    {
      "id": "story-linkedin-program",
      "journey": {
        "cadence": "monthly"
      },
      "name": "3 LinkedIn posts a week, all year",
      "value": "ELC co-writes and publishes posts from your leaders and your company, shared from the ELC page and Marian's profile. You bring the raw stories.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product"
      ],
      "tiers": {
        "story": {
          "role": "standard",
          "price": 7300,
          "foundation": true
        }
      }
    },
    {
      "id": "story-monthly-video",
      "journey": {
        "cadence": "monthly"
      },
      "name": "1 produced video a month",
      "value": "Your people, milestones and engineering culture, shot, edited and shared by ELC on LinkedIn and YouTube.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product"
      ],
      "tiers": {
        "story": {
          "role": "standard",
          "price": 6000,
          "foundation": true
        }
      }
    },
    {
      "id": "story-meetup-stage",
      "journey": {
        "cadence": "quarterly",
        "spacing_months": 3
      },
      "name": "4 speaker slots at ELC meetups",
      "value": "Monthly in Prague plus Brno, Bratislava and Kraków editions, 120+ registrations each time. Your talks pass the same bar as every ELC speaker.",
      "category": "events-access",
      "interests": [
        "hiring",
        "product"
      ],
      "tiers": {
        "story": {
          "role": "standard",
          "price": 4000,
          "foundation": true
        }
      }
    },
    {
      "id": "story-podcasts",
      "journey": {
        "cadence": "half-yearly",
        "lead_time_months": 2,
        "spacing_months": 5
      },
      "name": "2 ELC podcast episodes a year",
      "value": "Your leaders as guests. Published on YouTube, with clips for LinkedIn and a feature in the Leaders' Brief.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product"
      ],
      "cap": {
        "per_partner_per_year": 2
      },
      "tiers": {
        "story": {
          "role": "standard",
          "price": 3200,
          "foundation": true
        }
      }
    },
    {
      "id": "story-instagram",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Your moments on ELC Instagram",
      "value": "Meetup and conference moments featuring your people, posted to ELC Instagram through the year.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product"
      ],
      "price_display": "included",
      "tiers": {
        "story": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "speaker-alumni-circle",
      "journey": {
        "cadence": "one-off",
        "anchor": "start"
      },
      "name": "Speaker alumni membership",
      "value": "Your speakers join the alumni network and the yearly speaker boat party, with priority for future stages.",
      "category": "community-access",
      "interests": [
        "hiring",
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "visibility": {
          "role": "standard",
          "price": 0
        },
        "story": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "media-features",
      "name": "Stories in partner media",
      "value": "Your story placed with Wired, Forbes, Husta or The Recursive. Priced per placement.",
      "category": "addon-content",
      "interests": [
        "hiring",
        "product"
      ],
      "price_display": "on_request",
      "tiers": {
        "visibility": {
          "role": "addon",
          "price": 0
        },
        "story": {
          "role": "addon",
          "price": 0
        }
      }
    },
    {
      "id": "starter-circle-seats",
      "journey": {
        "cadence": "monthly"
      },
      "name": "A bi-weekly circle seat for each of your leaders",
      "value": "Every seat picks one of the five ELC circles: AI Masters, Product Builders, First-Time Boost, Experienced Leaders, or Communication and Public Speaking. They meet every two weeks, all year.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "starter": {
          "role": "standard",
          "price": 2100,
          "foundation": true
        }
      }
    },
    {
      "id": "starter-meetup-seats",
      "journey": {
        "cadence": "monthly"
      },
      "name": "A secured meetup seat for every person you enrol",
      "value": "Reserved seats at all 12 monthly meetups, held for your people instead of competing for public RSVPs. 120+ registrations each time.",
      "category": "community-access",
      "interests": [
        "talent",
        "hiring"
      ],
      "tiers": {
        "starter": {
          "role": "standard",
          "price": 600,
          "foundation": true
        }
      }
    },
    {
      "id": "starter-edu-access",
      "journey": {
        "cadence": "monthly"
      },
      "name": "The full ELC learning library for your whole team",
      "value": "Knowledge base, AI Toolkit, talks from every meetup and the Leaders' Brief, open to everyone at your company, not only the enrolled seats.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "starter": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "starter-mentoring-marian",
      "name": "Two mentoring sessions a year with Marian",
      "value": "Two 60-minute 1:1 sessions with Marian for a leader you nominate. Any session rated below 7 of 10 is free.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "cap": {
        "per_partner_per_year": 1
      },
      "tiers": {
        "starter": {
          "role": "addon",
          "price": 900
        }
      }
    },
    {
      "id": "edu-internal-speaker",
      "journey": {
        "cadence": "half-yearly",
        "lead_time_months": 2,
        "spacing_months": 6
      },
      "name": "An ELC speaker at your all-hands, twice a year",
      "value": "Marian or a senior ELC speaker runs a session at your internal event. Topics picked with you.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "standard",
          "price": 1800,
          "foundation": true
        }
      }
    },
    {
      "id": "edu-mentor-in-residence",
      "name": "Mentor in residence for a year",
      "value": "A senior mentor works with your leadership team on a regular cadence, the marian.coach model brought in-house.",
      "category": "addon-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "education": {
          "role": "addon",
          "price": 12000
        }
      }
    },
    {
      "id": "product-demo-session",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2
      },
      "name": "1 hands-on product demo session",
      "value": "For leaders who opt in separately from the meetup, and the registrant list is yours. A working session with your engineer, not a sales pitch; content agreed with you first.",
      "category": "addon-content",
      "interests": [
        "product"
      ],
      "tiers": {
        "product": {
          "role": "addon",
          "price": 1500
        }
      }
    },
    {
      "id": "vital-workshops",
      "journey": {
        "cadence": "quarterly",
        "spacing_months": 3
      },
      "name": "4 workshops a year",
      "value": "Longevity, work-life balance, self-management and communication, for your leaders.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "vital": {
          "role": "standard",
          "price": 3000,
          "foundation": true
        }
      }
    },
    {
      "id": "vital-checkins",
      "journey": {
        "cadence": "quarterly",
        "spacing_months": 3
      },
      "name": "8 coaching sessions a year",
      "value": "A shared pool for your nominated leaders, drawn 2 per quarter.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "vital": {
          "role": "standard",
          "price": 3000,
          "foundation": true
        }
      }
    },
    {
      "id": "vital-meetups",
      "journey": {
        "cadence": "half-yearly",
        "lead_time_months": 2,
        "spacing_months": 5,
        "heavy": true
      },
      "name": "2 Vital meetups a year",
      "value": "Two health and longevity themed ELC meetups a year. Your leaders in the room with peers who take durability seriously.",
      "category": "events-access",
      "interests": [
        "talent"
      ],
      "tiers": {
        "vital": {
          "role": "standard",
          "price": 1500
        }
      }
    },
    {
      "id": "vital-circle",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Sustainable-leadership peer circle, 3 seats",
      "value": "Three of your leaders in a facilitated circle on energy, health and sustainable pace, for a full year.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "vital": {
          "role": "standard",
          "price": 1250
        }
      }
    },
    {
      "id": "vital-agent-playbooks",
      "journey": {
        "cadence": "half-yearly",
        "spacing_months": 5
      },
      "name": "2 sessions on leading people and agents",
      "value": "Hands-on sessions on leading hybrid teams of people and AI agents without burning either out.",
      "category": "leadership-development",
      "interests": [
        "talent"
      ],
      "tiers": {
        "vital": {
          "role": "standard",
          "price": 1250
        }
      }
    },
    {
      "id": "vital-feed",
      "journey": {
        "cadence": "monthly"
      },
      "name": "Monthly vitality digest for your team channel",
      "value": "A monthly digest on health, longevity and sustainable leadership, ready for your team Slack, MS Teams or Notion.",
      "category": "community-access",
      "interests": [
        "talent"
      ],
      "price_display": "included",
      "tiers": {
        "vital": {
          "role": "standard",
          "price": 0
        }
      }
    },
    {
      "id": "signature-topic-vote",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 1
      },
      "name": "The topic picked with the community, not guessed",
      "value": "The theme comes out of the community vote and the ELC topic guide, so the room signs up for the subject, not only for your address.",
      "category": "events-access",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "signature-meetup": {
          "role": "standard",
          "price": 500,
          "foundation": true
        }
      }
    },
    {
      "id": "signature-speakers",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 1
      },
      "name": "Up to 2 curated ELC speakers next to yours, all of them coached",
      "value": "ELC brings up to two speakers from its own pipeline to stand next to your engineer. Every speaker, yours included, passes the ELC talk filter and gets the pre-talk coaching every ELC speaker gets.",
      "category": "events-access",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "signature-meetup": {
          "role": "standard",
          "price": 1500,
          "foundation": true
        }
      }
    },
    {
      "id": "signature-audience-launch",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 1
      },
      "name": "The full ELC audience launch, members first",
      "value": "The launch ELC runs for its own meetups: members first, public four days later, the invites, the reminders, the People to Meet email. You promote to your own network; the ELC audience is ours to bring.",
      "category": "events-access",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "signature-meetup": {
          "role": "standard",
          "price": 1000,
          "foundation": true
        }
      }
    },
    {
      "id": "signature-room-design",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2
      },
      "name": "The three-act night, run by an ELC host",
      "value": "The week before, the three-hour night and the artifact after, designed as three acts. ELC Mate matching and human bingo get strangers from different companies talking in the first ten minutes. An ELC host runs the stage, so your people talk to guests instead of running a clock.",
      "category": "events-access",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "signature-meetup": {
          "role": "standard",
          "price": 900,
          "foundation": true
        }
      }
    },
    {
      "id": "signature-recap",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2
      },
      "name": "A recap page, the talk on YouTube, banners for your speakers",
      "value": "A recap page on engineeringleaders.io with real photos, your speaker's talk cut and published on the ELC YouTube channel, and LinkedIn banners for every speaker to post.",
      "category": "visibility",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "signature-meetup": {
          "role": "standard",
          "price": 600,
          "foundation": true
        }
      }
    },
    {
      "id": "signature-report",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2
      },
      "name": "The D+3 report and the hand-over checklist",
      "value": "Three days after the night: registrations, check-ins, titles and companies of who came. Titles and companies only, no contact export. Plus the checklist ELC ran the night from, so your team sees how it was done.",
      "category": "community-access",
      "interests": [
        "hiring",
        "product",
        "newsite"
      ],
      "tiers": {
        "signature-meetup": {
          "role": "standard",
          "price": 400
        }
      }
    },
    {
      "id": "signature-city-exclusivity",
      "name": "Lock your category in your city for 6 months",
      "value": "No company from your category gets a Signature Meetup in your city for six months after yours. One per category, per city.",
      "category": "addon-exclusivity",
      "interests": [
        "hiring",
        "product"
      ],
      "cap": {
        "per_category_per_city_per_half_year": 1
      },
      "tiers": {
        "signature-meetup": {
          "role": "exclusive",
          "price": 3000
        }
      }
    },
    {
      "id": "launch-audit",
      "journey": {
        "cadence": "one-off",
        "anchor": "start"
      },
      "name": "Launch Audit: where your community stands before a date goes on a calendar",
      "value": "The five readiness dimensions from the free check, done in person over your real city, speaker list and calendar. You get an audience map, a first topic shortlist and a 90-day plan.",
      "category": "community-access",
      "interests": [
        "newsite",
        "hiring"
      ],
      "tiers": {
        "launch-audit": {
          "role": "standard",
          "price": 3900,
          "foundation": true
        },
        "community-launch": {
          "role": "standard",
          "price": 3900,
          "foundation": true
        },
        "launch-run": {
          "role": "standard",
          "price": 3900,
          "foundation": true
        }
      }
    },
    {
      "id": "launch-meetups-three",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2,
        "heavy": true
      },
      "name": "Three Signature-grade meetups under your name in about four months",
      "value": "Three meetups run the Signature Meetup way, under your company's name, one every four to six weeks. Topic, speakers, launch, host, recap and report, every time.",
      "category": "events-access",
      "interests": [
        "newsite",
        "hiring"
      ],
      "tiers": {
        "community-launch": {
          "role": "standard",
          "price": 19500,
          "foundation": true
        },
        "launch-run": {
          "role": "standard",
          "price": 19500,
          "foundation": true
        }
      }
    },
    {
      "id": "launch-audience-seeding",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 2
      },
      "name": "ELC members seeded into your first rooms",
      "value": "ELC invites its own members in your city to your first meetups, lists them on the ELC Luma calendar and in the newsletter, so you do not start from an empty list.",
      "category": "community-access",
      "interests": [
        "newsite",
        "hiring"
      ],
      "tiers": {
        "community-launch": {
          "role": "standard",
          "price": 1500,
          "foundation": true
        },
        "launch-run": {
          "role": "standard",
          "price": 1500,
          "foundation": true
        }
      }
    },
    {
      "id": "launch-channel-setup",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 1
      },
      "name": "Your community channel, set up and seeded",
      "value": "A Slack or Luma home for your community, set up by ELC and seeded with the people who came, ready to hand over.",
      "category": "community-access",
      "interests": [
        "newsite"
      ],
      "tiers": {
        "community-launch": {
          "role": "standard",
          "price": 500
        },
        "launch-run": {
          "role": "standard",
          "price": 500
        }
      }
    },
    {
      "id": "launch-handover-playbook",
      "journey": {
        "cadence": "one-off",
        "anchor": "end"
      },
      "name": "The hand-over playbook, written for your team",
      "value": "The Meetup OS adapted to your city, your venue and your people: who does what from D-30 to D+90. Written so your team can run meetup four without ELC.",
      "category": "leadership-development",
      "interests": [
        "newsite"
      ],
      "tiers": {
        "community-launch": {
          "role": "standard",
          "price": 500
        },
        "launch-run": {
          "role": "standard",
          "price": 500
        }
      }
    },
    {
      "id": "launch-run-meetups",
      "journey": {
        "cadence": "one-off",
        "lead_time_months": 6,
        "heavy": true
      },
      "name": "Three more meetups across the rest of the year",
      "value": "Meetups four to six, run the same way and spaced across the rest of the year. Six meetups under your name in twelve months.",
      "category": "events-access",
      "interests": [
        "newsite",
        "hiring"
      ],
      "tiers": {
        "launch-run": {
          "role": "standard",
          "price": 19500,
          "foundation": true
        }
      }
    },
    {
      "id": "launch-quarterly-report",
      "journey": {
        "cadence": "quarterly",
        "spacing_months": 3
      },
      "name": "A quarterly community report",
      "value": "Every quarter: registrations, check-ins, titles and companies across your meetups, who came back, and what to change next quarter. Titles and companies only, no contact export.",
      "category": "community-access",
      "interests": [
        "newsite",
        "hiring"
      ],
      "tiers": {
        "launch-run": {
          "role": "standard",
          "price": 1500
        }
      }
    },
    {
      "id": "launch-city-exclusivity",
      "name": "One company from your category per city while the contract runs",
      "value": "ELC runs no other community launch for a company in your category in your city while your contract runs. Included with Launch + Run, an add-on with Community Launch.",
      "category": "addon-exclusivity",
      "interests": [
        "newsite",
        "hiring"
      ],
      "cap": {
        "per_category_per_city": 1
      },
      "tiers": {
        "community-launch": {
          "role": "exclusive",
          "price": 7770
        },
        "launch-run": {
          "role": "standard",
          "price": 0
        }
      }
    }
  ]
}